Published inMarketing Management and Strategy Musings Fall2020UBER-Expanding: All About the FoodUber has been a revolutionary brand since its founding and has completely changed the way people travel. It has decimated the taxi…Dec 3, 2020Dec 3, 2020
Published inMarketing Management and Strategy Musings Fall2020These Sneakers Are Worth MoreSneakers are an interesting product. On the one hand, each claims a certain competitive advantage — This one will make you run faster…Nov 11, 2020Nov 11, 2020
Published inMarketing Management and Strategy Musings Fall2020Can There Be….Too Much Choice?Globalization changed the entire course of history. The world became a system of interconnected pieces, with the ability to go anywhere…Oct 28, 2020Oct 28, 2020
Published inMarketing Management and Strategy Musings Fall2020The Godin DisruptionAccording to the “more classic” view of marketing in Marketing: The Core by Roger Kerin, the approach to marketing after finding a…Oct 14, 2020Oct 14, 2020
Published inMarketing Management and Strategy Musings Fall2020Evil Bots and MarketingMany marketers can base their decisions off of data: especially big data.Oct 6, 2020Oct 6, 2020
Published inMarketing Management and Strategy Musings Fall2020Part of the TribeI think that Dunkin Donuts does an amazing job at creating a “tribe” of customers. Their iconic Dunkin’ Donuts symbol and tagline of…Sep 30, 2020Sep 30, 2020
Published inMarketing Management and Strategy Musings Fall2020Intro Blog PostThis is my first time blogging about anything, let alone about a class, so I am not really sure what to expect. Sharing things to a public…Sep 21, 2020Sep 21, 2020